A Better Video in Ten Simple Steps

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You’ve decided to wander into video production territory as a way to better develop the scope and reach of your business. Smart move. Now you need to make a video that will grab your audience in about ten seconds and then keep it there for about another two minutes to get your point across. This may sound simple, but in this day and age, people have a short attention span, and they can easily click away at the slightest discretion. ...

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Why You Should Include Internet Videos in Your Online Promotion Campaign

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In December 2007, an eMarketer study revealed that 52 percent of all web visitors stemmed from video promotions. Studies have shown that promotional strategies that make use of web videos are six times more likely to succeed. However, less than 3 percent of internet promotions are done with video clips.

First of all, ask yourself what you would prefer to look at: a still image or a video that provides a human connection? The response is generally going to be that ...

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Web Video Promotion: The Benefits

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Internet devices are getting smaller and more affordable. Most people have their internet directly on their phone. This advancement allows for the expansion of an online presence. YouTube has allowed for the growth of the web video promotion in marketing as a way to entertain and inform its viewers of products. To capitalize on this industry, it is important to know exactly what it involves and what it can mean for your company.

Yes, it is important for your product to ...

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Web Video Production Repurposing Strategies

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As more and more companies begin to take advantage of web video production to incorporate into their web marketing strategies, companies are now beginning to look for means of extending the use of these videos to really get as much of their money’s worth as possible out of this material. To help companies make the most of their video content, one Dallas video production company has compiled these nine techniques to show companies how best to repurpose their web videos.

Transcripts ...

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Web Video Production: More Traffic for Your Website

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You’ve got your webpage set up. Now what? Now you need to bring people to so they can see what you have to offer. An effective tool in grabbing a web surfer’s attention is the utilization of a web video strategically placed on your webpage. Since the explosion of video sharing sites such as YouTube and the increasingly cheap cost of video cameras and ease of capturing video, a vein of marketing entertainment has been created, increasing your chances of ...

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Video Production Guidelines for Averting Catastrophe

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As more companies become interested in the opportunities represented by creating their own web video content, many are quickly learning that this is a far more complicated matter than they first assumed. While many seem to be under the impression that producing successful web videos is as simple as pointing and shooting with some low budget hand cam, those who have tried it can attest to the often unsung intricacies and subtleties involved in an effective web video production campaign. ...

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Need Traffic To Your Site? Here’s How.

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It can be difficult to generate traffic to your website if you don’t have a well-devised marketing strategy. If you plan on just having a website and expecting people to flock to it in drove, you would be mistaken. You will need to add flair to your site, and this is why web videos have dominated as a cost effective and efficient way to drive individuals to explore your site. To bottom out your competition, simply add a video to ...

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YouTube Renovates Webpgage

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The software personnel at video sharing giant YouTube have decided that the company needed to undergo some changes in appearance. They altered the network style to provide a sleek look that is more visually appealing to its users.

You may think: Does anyone really care about how it looks? It still receives over three billion hits per day and is ranked just underneath Google as one of the most used search engine sites for web video.

For about eight years now, YouTube ...

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Web Videos as Effective Marketing Tools

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Web videos are a proven way to effectively market your company on the internet. Online video marketing is a creative and exciting tool intended to pique your audience’s interest. This can lead to generating more traffic to your site, which you can then convert into a possible sale.

Popularity of videos is increasing. With technology becoming increasingly smaller and less costly, videos can be viewed anywhere. The demographic of viewers is expanding all over the globe. YouTube has made uploading and ...

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Web Video Production Mistakes to Avoid

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With companies rushing to online video as a means of expanding their online presence and reaching out to a much broader and more diverse audience, they wind up making a few key mistakes in their production efforts. Some mistakes can wind up damaging their case and doing more harm than good in the end. To help companies avoid these costly errors, here is a look at nine of the most common video errors, laid out by one Dallas video ...

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